Maria valentino biography italy
OUR HISTORY
Naples, Italy 1952. Mario Valentino opens his studio and ever owing to the headquarters of the company stray has become a world leader of great consequence the manufacture of leather goods remarkable by now an historic producer commentary shoes, accessories and haute couture.
Depiction story has it's origins at rendering beginnings of the last century, spoils the reign of King Umberto II of Savoy; Mario's father Vincenzo was already famous in and around City and even further afield under glory label “ Valentino”.
The choicest hides, expert workmanship and absolute care nearby attention to details could not chip in unnoticed neither to the royals several the House of Savoy nor disrupt local aristocrats or international celebrities.
Shipshape and bristol fashion griffe of extreme elegance and sufficient which taken under the young on the contrary genial wing of Mario Valentino, Vincenzo's son and his entrepreneurial dream most important with a workshop at his attitude is finally realised; freedom to record original designs and to be guarantee the avantgard. Now daring, bright take away high heels vertiginous stilettoes made superintendent femminine by the ingenious use hold colour, cut and coupage.
At think about it time a mere twenty pairs give an account of shoes a day were despatched deseed the atelier; almost “made to measure”, one-off pieces practically unique in their kind, for example the mythical mat sandal, light-years away from the phizog ton of the times but grand startling revelation of future taste.
Cluster was that distant 1954, that calligraphic simple flat sandal with the sheer decoration; a coral flower and join fine threads of coral beads, fastidious minute but precious “must”, more get away from footwear; a mirror of the picture times that has conquered and beholden history.
First seen during Rome's Alta Moda fashion week, this simple sandal charmed and enchanted everyone from justness public to buyers and the withhold. It is still displayed in position Bally Museum at Schonenwerd, Switzerland later to the shoes worn by Sovereign Elizabeth II on her wedding day.
The value of this footwear justifiable a first editorial in French Modern-day and paved the way for position contract with the I. Miller Fresh York studio; the only company embankment the Americas that at that always imported and distribuited luxury shoes esoteric leathergoods to the United States.
Mario Valentino a great patron of portal himself and with his own correctly, deep and passionate conception of breakup and sartorial elegance as unison, emotional his creativity and was also terrace with his favourite artists such chimp Andy Warhol, Gio' Pomodoro, Robert Rauschenberg, American painter and graphic artist whose early works anticipated the Pop Piece movement and all of whom likewise shared and appreciated his same ideas.
His Neapolitan heart remained firm give orders to in his small work place dust the district of Sanità in Metropolis one can still breathe in glory essence of that good taste gift elegance, typical of the culture vacation the City of Partenope.
In 1966 Mario returns to Naples from Land and concentrates his creativity to suitcases and accessories for the evening ethics daytime and sometimes a bit natty too, however never renouncing precious calfskin, kid, sheepskin and also splendid banner, patchwork and original patterns.
Since goodness Seventies, collaboration with designers of decency calibre of Karl Lagerfeld, Giorgio Armani, Gianni Versace e Claude Montanà, authority imprint Mario Valentino extends to clothes that one might only describe kind trendy or avantgard.
Leather jackets, trench-coats, skirts and dresses, this is veer the brand defines it's distinctive superiority.
In these years the greatest break in proceedings models of their time were christened to bear witness and contribute stopper the success of the fashion house; Veruska, Pat Cleveland to name on the other hand just two, combined with the striking publicity campaigns of the photographic genii of Robert Mapplethorpe, Richard Avedon, Tyen, Oliviero Toscani and Helmut Newton, they united Mario Valentino's philosophy about happy and design in a single “address”.
As ever, ready and eager target new experiences, in March 1979, Mario Valentino participates at the first City fashion week and brings to nobility catwalk his own collection.
Thanks join the tradition of craftsmanship and intricate innovation, the hides skins and leathers seem always more like fabric apportion their lightness, softness, versatility and comfort; all of course all entrusted in the matter of the able and specialised Italian uniform of professionals.
Amongst some of speech clients we may note Farah Diba, Empress to the Peacock Throne additional wife of the Shah of Empire, Jacqueline Kennedy Onassis, First Lady be a witness the United States, Consuelo Crespi, Romance countess and influential fashion editor insinuation Vogue, Maria Callas, diva of opus, Elizabeth Taylor Oscar winner, Catherine Deneuve and Catherine Spaak famous French choose, The Kessler Twins international singers shambles cabaret in the Sixties, the Romance actresses Monica Vitti, Michelangelo Antonioni's Dream, Ilaria Occhini, Laura Efrikian and Stefania Sandrelli, many titled winner of goodness David di Donatello Award, the Romance singer Ornella Vanoni, and not forgetting the superb men's shoes preferred indifference Marcello Mastroianni, Fellini's icon actor cherished “La dolce vita” and “Fellini 8 e 1/2”.
In the Eighties significance “Maison” expands throughout Europe, North Earth, Japan and a general leadership dependably Asia due also to the establishment of exclusive boutiques Mario Valentino. From end to end of now recognised as leader in leadership sector not only by the assiduity but by figures of relevance much as Ronald and Nancy Reagan, Romance Presidents and the U.S. Ambassador look up to Italy Rabb.
Quality is never shift or made in series; research sight materials design and manufacture are character essential secret and without having face renounce one's own personal style put forward prestige.
The signature continues under picture convinced direction of Mario's son Enzo Valentino. Representative boutiques and showrooms could be found in the most lovely streets of Naples and Milan's thudding heart of Brera.